Warner Bros. Discovery Splits Cable and Streaming Businesses in Major Restructure
The reorganization aims to enhance flexibility for potential mergers and acquisitions while addressing challenges in the shifting media landscape.
- Warner Bros. Discovery (WBD) announced plans to divide its operations into two distinct units: Global Linear Networks for cable TV and Streaming & Studios for digital platforms and film production.
- The move is designed to improve strategic flexibility, allowing the company to explore potential mergers, acquisitions, or spinoffs in the evolving media industry.
- This restructuring follows a $9.1 billion writedown earlier this year on the value of its cable networks, reflecting the declining profitability of traditional TV channels.
- WBD's stock surged over 13% following the announcement, with Wall Street viewing the changes as a step toward unlocking shareholder value.
- The company expects to complete the reorganization by mid-2025, positioning itself alongside competitors like Comcast and Disney, which are also reevaluating their cable TV assets.