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2mo ago

Warner Bros. Discovery Appoints Ryan Gould and Bobby Voltaggio as Ad Sales Leaders

The duo will oversee U.S. advertising sales for networks and streaming, with plans to reshape the company’s sales strategy in a challenging market.

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Overview

  • Ryan Gould and Bobby Voltaggio have been named presidents of U.S. advertising sales at Warner Bros. Discovery, effective immediately.
  • Gould will focus on client and agency outreach, while Voltaggio will lead efforts in pricing and platform monetization.
  • The appointments come as Warner Bros. Discovery faces declining cable network ratings and the loss of NBA broadcasting rights after the current season.
  • Both executives bring extensive experience within the company, with Gould specializing in streaming and digital ad sales and Voltaggio excelling in operational strategy.
  • The leadership change follows the exit of Jon Steinlauf and aims to address the evolving advertising landscape and strengthen client relationships.