Walmart's Fintech One Introduces Competing BNPL Services, Impacting Affirm's Market Position

One, a Walmart-backed fintech, has started offering buy now, pay later options, directly competing with Affirm at Walmart stores across the U.S.

Walmart's fintech startup One now offers buy now, pay later loans for items like electronics and power tools, competing with Affirm.
Affirm's stock fell by over 7% following the announcement of One's new payment options.
One's introduction of BNPL services is part of a broader strategy to become a financial superapp, expanding beyond initial offerings.
The new service is available for purchases starting around $100, with items like groceries, alcohol, and weapons excluded.
Industry experts speculate that One's expansion could potentially displace other financial service providers at Walmart.