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Walmart Unveils 50 Top Toys for Holiday 2025

The collection spotlights franchise favorites alongside Walmart exclusives to steer early gift buying.

Overview

  • The retailer published a curated list of 50 toys for the season, timed to encourage shoppers to start purchasing earlier.
  • Collectibles, video‑game tie‑ins and character merchandise stand out, with 37% tied to movies, shows or games.
  • Value is a key message, with 25 picks priced under $25 and several items available for under $10.
  • Major brands and franchises include LEGO, Minecraft, Disney and Nerf, with a notable subset sold only at Walmart.
  • Walmart says its toy experts prioritized sought‑after gifts backed by Every Day Low Prices and convenient shopping options.