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Wall Street’s 'TACO Trade' Drives 721-Point Rally After Trump Postpones EU Tariffs

Investors are buying stocks on dips caused by presidential tariff threats in expectation that Trump will reverse his announcements.

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Overview

  • The term “TACO trade” was coined by Financial Times writer Robert Armstrong as an acronym for “Trump Always Chickens Out” to describe repeated market rebounds following his tariff pauses.
  • On May 23, President Trump announced a 50 percent tariff on EU imports, triggering a selloff before delaying the measure to July 9 after a call with European Commission President Ursula von der Leyen.
  • The Dow Jones Industrial Average climbed 721 points (1.73 percent) on May 27 as traders anticipated the postponed tariffs would never take effect.
  • Market participants have adopted the strategy of buying stocks on initial selloffs induced by Trump’s trade threats and selling once he signals a reversal.
  • Economists including University of Michigan’s Justin Wolfers say the phenomenon is unprecedented in U.S. presidential history and reflects growing market skepticism toward administration trade pronouncements.