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Waitrose Rolls Out ‘Little Treats’ Nationwide With Monthly Rewards for MyWaitrose Shoppers

Members unlock auto-loaded vouchers at £50, £100 and £250 in qualifying monthly spend.

Overview

  • The feature is now live across all UK stores and online for MyWaitrose members.
  • Shoppers receive up to three rewards per month as they hit the £50, £100 and £250 spend thresholds, with vouchers added automatically to their account.
  • The tracker resets at the start of each calendar month, allowing members to earn new treats throughout the year.
  • Eligibility requires a linked transaction in the previous 13 weeks, and qualifying spend excludes items and channels such as tobacco, lottery, certain alcohol locations, third‑party platforms and specified store formats.
  • The nationwide launch follows trials expanded to 74 branches, where customers claimed items like Waitrose Foundation roses, No.1 pizza and up to £5 vouchers, and Waitrose says this is its biggest giveaway since free coffee, bringing total benefits to ten.