Overview
- Waitrose confirmed on Monday that it has permanently extended rapid-delivery hours at 35 branches across the UK following a successful trial during the FIFA World Cup.
- Most participating stores will fulfil orders until midnight and selected high‑demand locations will offer 24‑hour delivery through Deliveroo, Uber Eats and Just Eat.
- App-based orders can include thousands of products and may arrive in as little as 20 minutes, though times vary by location and platform.
- The change applies only to third‑party rapid deliveries and does not alter physical store opening hours; alcohol will be delivered only within each shop’s licensed trading times and customers must check partner apps for participating branches.
- The move builds on a World Cup trial that began on June 23 across more than 50 shops, produced a reported 17% spike around some matches and showed steady late‑night demand that could inform further rapid‑delivery expansion and competition in quick commerce.