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Volkswagen Launches Tera in Mexico as Its New Entry-Level SUV

Volkswagen targets first-time SUV buyers in Mexico with a Brazil-built entry model priced below 467,000 pesos.

Overview

  • Three trims are confirmed for Mexico with list prices reported at 386,900 MXN (Trendline), 427,900 MXN (Comfortline) and 466,900 MXN (Highline).
  • The Trendline uses a 1.6‑liter naturally aspirated engine with a 5‑speed manual, while Comfortline and Highline fit a 1.0‑liter TSI turbo with a 6‑speed automatic.
  • Volkswagen says dealership arrivals begin in September, though some local outlets describe the model as already available.
  • Standard safety includes six airbags, ABS, ESC and hill‑start assist, with higher trims adding features such as adaptive cruise control and lane keeping; local reports cite a five‑star Latin NCAP result.
  • The Tera is built in Brazil and enters a fast‑growing subcompact SUV segment in Mexico with a 5‑year/100,000 km warranty and rivals like Renault Kardian, Nissan Magnite and Fiat Pulse.