Overview
- Service members can use their UK minutes, texts and data abroad at no extra charge once they take a new Vodafone Unlimited Airtime Plan with a device and more than 1GB of data.
- Vodafone applies an exclusive 25% monthly airtime discount that effectively covers the cost of its Global Traveller package, which normally costs up to £8 per day.
- Serving personnel must verify with a Ministry of Defence or Armed Forces email to receive a discount code, while ex-service personnel obtain a Vodafone Advantage code via the Defence Discount Service.
- The offer is being promoted from November around Remembrance Day, with Vodafone framing it as support for family contact and wellbeing.
- Vodafone cites research showing 54% of personnel limit contact overseas due to cost and 68% report emotional strain, with example charges previously reaching £144 for a one-hour call from the USA, Canada or Kenya and about £36 from some European postings.