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Visa Launches Pilot for Direct USDC Payouts to Creators and Gig Workers

The goal is to give creators, freelancers, and gig workers near‑instant cross‑border access to earnings.

Overview

  • Businesses using Visa Direct can send dollar‑pegged stablecoins like USDC to recipients’ digital wallets instead of cards or bank accounts.
  • Companies fund disbursements in fiat, while recipients choose to take payment in stablecoins recorded on public blockchains for transparent recordkeeping.
  • The initial rollout involves select partners and markets, with Visa emphasizing benefits for users in places with volatile currencies or limited banking access.
  • Recipients must have a compatible wallet and pass KYC/AML checks before receiving stablecoin payouts.
  • The pilot extends a September pre‑funding test, with Visa signaling a broader launch in 2026 contingent on regulatory progress and client demand.