Overview
- A customer’s post compared a ₹320 takeaway bill with the same order shown at ₹655 on Zomato, or ₹550 after discounts, propelling the complaint across social media.
- Zomato’s support account replied that menu prices on the platform are set solely by restaurant partners and said it would relay the feedback to the outlet.
- The exchange drew wide attention online, with some users arguing higher app totals reflect convenience and operational expenses such as rider pay.
- Other commenters alleged platforms’ commissions push restaurants to inflate app menus and urged Zomato to disclose commission and advertising fees, though these claims were not verified in reports.
- A LocalCircles survey cited in coverage found 55% of consumers who order via aggregators believe app-listed prices exceed what restaurants charge directly.