Overview

• British TikTok influencer Graham White, known as Benidorm Grumet, shared a video showing a pint of Estrella costing just one euro (83p) at a Benidorm bar.
• The same bar charges two euros (£1.66) for a cup of tea, a surprising price reversal that captured online attention.
• White's video, posted on May 21, 2025, has gone viral with over 291,000 views, sparking widespread social media commentary.
• The discovery highlights Benidorm's reputation as a budget-friendly destination for British tourists, especially compared to UK averages where a pint costs £5.44 nationally and £6.50 in London.
• Social media users praised the pricing, with many calling Benidorm 'cheap as chips' and expressing astonishment at the affordability.