Overview

• Bongo Cat attracts over 160,000 concurrent players on Steam, ranking it among the platform’s top five most-played titles.
• Irox Games reports that in-game cosmetic sales generate around $3,000 per month, leaving the project financially unprofitable.
• CEO Marcel Zurawka estimates roughly half of the game’s active sessions are automated bot accounts farming cosmetic items.
• Created in just a few weeks as a free-to-play desktop pet, Bongo Cat was conceived primarily as a promotional vehicle rather than a revenue driver.
• The game’s unexpected virality has translated into significant interest for Oku, securing 50,000 wishlists on Steam ahead of its release.