Overview
- Eleven-year-old Rayyan Arkan Dikha became an internet sensation by dancing spontaneously on the prow of a Pacu Jalur racing canoe, embodying the youth-driven 'aura farming' trend.
- His traditional Teluk Belanga attire and poised gestures have driven millions of views and prompted tribute videos from Travis Kelce, Alex Albon and Paris Saint-Germain.
- On July 8, Governor Abdul Wahid named Dikha Riau’s youth tourism ambassador and awarded him a 20 million rupiah scholarship to support his education.
- Provincial officials view Dikha’s viral presence as a powerful tool for promoting heritage tourism and engaging local youth in cultural traditions.
- Dikha is set to reprise his role as Togak Luan at the national Pacu Jalur festival in August, aiming to sustain global interest in Riau’s centuries-old boat race.