Overview

• Phoenix opened nationwide on July 4 after being postponed from November to avoid clashing with Suriya’s Kanguva.
• At the Chennai premiere, Vijay Sethupathi clarified that any video takedowns by his son’s team were unintentional and apologized for any misunderstandings.
• Thalapathy Vijay privately watched Phoenix and lauded it as "bloody sweet," prompting Surya Vijay Sethupathi to publicly thank him.
• Directed by stunt choreographer–turned–filmmaker Anl Arasu, the sports drama features Surya Vijay Sethupathi alongside Varalaxmi Sarathkumar, Devadarshini and J. Vignesh.
• Strategic promotional efforts— including a June 28 trailer launch and July 1 sneak peek —have driven strong opening-weekend audience interest.