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Victoria’s Secret Shuts Down Online Platforms After Security Incident

Digital platforms have been offline since Memorial Day weekend with outside experts investigating the cause; brick-and-mortar stores continue to serve customers.

Shoppers stand in line as they wait for a Victoria's Secret store to open on Black Friday in Tysons, Virginia on Nov. 27, 2020.
Victoria's Secret (Shutterstock)
FILE: Shoppers are seen at a Victoria’s Secret store.

Overview

  • Reports indicate the outage began over Memorial Day weekend, with customers first encountering disruptions on May 25 before the company publicly confirmed a security incident on May 28.
  • Victoria’s Secret has taken down its e-commerce website, mobile app and select in-store services as a precaution while probing the issue.
  • The retailer’s digital channels generated about $2 billion, or one-third of its 2024 revenue, and shares fell roughly 7% on May 28 following news of the shutdown.
  • A company spokesperson said response protocols were immediately enacted and third-party cybersecurity experts were engaged, and CEO Hillary Super cautioned that full restoration could take time.
  • The security incident struck days after the board adopted a ‘poison pill’ rights plan intended to prevent BBRC International from mounting a hostile takeover.