Overview

• The outage began Monday, May 26, and remains unresolved as of May 28, shutting down the website, app and some in-store services.
• A pop-up notice cited a “security incident,” but Victoria’s Secret has not disclosed whether customer data was breached.
• The shutdown halted digital sales that generated roughly $2 billion last year and triggered a 6.8 percent share decline on Wednesday.
• The board adopted a poison-pill shareholder rights plan after BBRC International accumulated about a 13 percent stake in the company.
• Frustrated shoppers have taken to social media to demand updates and speculate about a possible hacking or ransomware attack.