Overview
- Vicky Pattison’s social-media snapshot of her makeup kit included Maybelline’s New York Grippy Serum Makeup Primer.
- Maybelline promotes the primer as delivering grip for up to 24 hours, using a dropper format and a serum-to-grip formula that activates in about 20 seconds.
- The product is typically priced at around £10.99 at Boots, with discounts to about £8.79 at Amazon or Lookfantastic.
- The primer holds a reported 4.7 average rating from hundreds of reviews on Maybelline’s website.
- User feedback praises staying power but notes sticky or tacky residue for some, with comparisons pointing to NYX The Face Glue and Charlotte Tilbury Wonderglow as alternatives.