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Velvet Unveils Brand and Secures €1 B to Launch Private High-Speed Services in 2028

The newly rebranded operator plans to deploy 12 Alstom Horizon trains after 2026 trials to address capacity gaps on major Atlantique lines.

Overview

  • Velvet, formerly Projet Proxima, unveiled its green-and-lilac identity at Alstom’s Saint-Ouen facility on July 1 as France’s first fully private high-speed rail operator.
  • The startup raised €1 billion from Antin Infrastructure Partners and will allocate roughly €200 million each year to pay rail infrastructure fees.
  • Velvet has ordered 12 Alstom Avelia Horizon trainsets, aligning with SNCF’s next-generation fleet, with test runs planned in 2026 and initial deliveries set for mid-2028.
  • Services will cover ParisBordeaux, Paris–Angers–Nantes and ParisRennes routes, aiming to provide ten million seats annually to relieve chronic demand.
  • Lisea is funding a dedicated maintenance depot at Marcheprime to support Velvet’s planned operations.