Overview

• The trio behind 'hey mela' pitched on VOX’s Die Höhle der Löwen with a trigger warning about animal use in conventional antibody tests.
• They say their pregnancy test uses antibodies from diatoms to match standard reliability without animal-derived components.
• Investors declined an offer of €200,000 for 2% equity, criticizing the valuation as excessive.
• The panel cited the refusal to disclose manufacturing and pricing calculations as a key reason for walking away.
• Post-broadcast, BILD reports the startup has begun distributing the test, while independent verification and regulatory details remain unspecified.