Overview
- The two-day summit in Rome convened over 1,000 priests, friars and social-media missionaries on July 28–29 as part of the Vatican’s jubilee year.
- The event formalizes a social-media evangelism strategy in response to the drop of Christian identification below 50% in England and Wales in the 2021 census.
- Influencers such as Fathers Giuseppe Fusari, Cosimo Schena and Ambrogio Mazza and Anglican Reverend Chris Lee will share tactics honed on platforms like TikTok, Instagram and Facebook.
- Recent Bible Society polling shows church attendance among 18–24-year-olds rising from 4% in 2018 to 16% in 2024, signaling growing youth engagement.
- Papal backing of digital outreach, advanced by Pope Francis and continued by Pope Leo XIV, underpins the church’s pivot toward visually driven online engagement.