Overview

• The Utah Mammoth replaces the placeholder Utah Hockey Club, marking the franchise's permanent identity after its first NHL season in Salt Lake City.
• The name was selected through a 13-month, four-round fan voting process involving over 850,000 participants, with Mammoth emerging as the clear favorite.
• The new branding features the 'Mountain Mammoth' logo, Rock Black, Mountain Blue, and Salt White colors, and the rallying cry 'Tusks Up.'
• The Mammoth name draws on Utah’s Ice Age history, with mammoth fossils discovered across the state, including the famous Huntington Mammoth.
• Merchandise featuring the new identity is now available at the Delta Center, with online sales beginning May 14, ahead of the 2025-26 season.