Overview

• Florida creator Amber Kacherian posted a first-time Asda visit from York, calling it a UK Walmart equivalent, noting the store felt smaller and pointing to familiar “rollback” signage.
• Her TikTok surpassed one million views in under 24 hours, extending a late-September surge of viral clips comparing UK supermarkets with US chains.
• The group flagged unfamiliar brands and names, including Cadbury Mini Rolls, Mr Kipling French Fancies, Walkers crisps versus Lay’s, Lynx versus Axe, and a guess that Lucozade is like Gatorade.
• Price contrasts featured in the reactions, with one traveler citing a gluten-free loaf at £1.90 that they said would cost about $7 in the US.
• A separate Tesco video highlighted sideways-moving trolleys and eggs on open shelves, observations that prompted extensive UK commentary.