U.S. Soccer Faces Reduced Financial Gains from Hosting Copa America 2024

Unlike 2016, the 2024 Copa America offers a smaller financial benefit to U.S. Soccer due to changes in international soccer politics and revenue-sharing agreements.

U.S. Soccer is projected to earn between $20-25 million from hosting the 2024 Copa America, significantly less than the $75 million from the 2016 tournament.
The 2024 tournament is a joint venture between CONMEBOL and Concacaf, with most proceeds split between the two confederations.
U.S. Soccer will have no role in running the tournament, unlike in 2016 when it assumed financial risks and reaped higher rewards.
The Copa America will help raise the U.S. men's national team's profile ahead of the 2026 World Cup, which the U.S. will co-host with Canada and Mexico.
U.S. Soccer's reduced influence at the Concacaf and FIFA levels, along with leadership turnover, has impacted its ability to secure better financial terms.