Overview

• Preliminary government data show a 3% year-over-year decline in July visits, contributing to 3 million fewer overseas visitors in the first seven months of 2025.
• Canada has become a major weak spot, with Statistics Canada reporting July car trips by Canadians returning from the U.S. down 37% and air travel down 26%, reversing typical cross-border patterns.
• Tourism Economics now projects an 8.2% drop in international arrivals to the U.S. for 2025, noting airline bookings indicate the slowdown is likely to persist.
• The World Travel & Tourism Council forecasts international visitor spending in the U.S. will fall to below $169 billion this year from $181 billion in 2024, making the U.S. the only country among 184 studied to see a decline.
• A new $250 “visa integrity fee” takes effect October 1 for travelers from non–visa-waiver countries, lifting total visa costs to about $442, which industry groups say will add friction to inbound travel.