Overview

• A federal court in Virginia found Google guilty of illegally monopolizing ad server and ad exchange markets, marking a significant setback for the tech giant.
• The U.S. Department of Justice has proposed remedies including the sale of Google Ad Manager and the separation of Chrome from Google's operations.
• Google plans to appeal the ruling, arguing that its ad-tech tools are chosen by publishers for their simplicity, affordability, and effectiveness.
• This decision follows a 2024 Washington court ruling that Google held a monopoly in search and used unfair practices to maintain its dominance.
• Parallel investigations by the European Commission under the Digital Markets Act continue to scrutinize Google's market power in online advertising.