Overview
- Industry data and automaker reports released on Wednesday show U.S. new-vehicle volumes were roughly flat year‑over‑year in Q2 at about 4.1–4.2 million units, according to Cox Automotive and company filings.
- General Motors reported a 4.2% drop in Q2 deliveries to 714,896 vehicles and said discontinued models and weaker sales of some electric vehicles helped drive the decline.
- Toyota, Stellantis and Hyundai/Kia posted modest gains with Toyota reporting a 1.1% rise to 673,971 units that included a near 20% jump in electrified (mainly hybrid) sales.
- Average transaction prices stayed high at about $46,400 while average new‑car loan rates eased to roughly 6.66% in June and more buyers took longer 84‑month loans to lower monthly payments.
- The market shows a K‑shaped pattern where wealthier buyers are sustaining demand for pricier trucks and SUVs, hybrids are winning share from gasoline‑only models, and dealers and consumers should watch hybrid supply and EV incentive policy for the next leg of sales.