Overview

• By late morning on Sept 11, the Urban Company offer was subscribed about 5.05 times, with retail at roughly 11.3 times, NIIs near 8.3 times, and QIBs around 1.31 times, according to BSE data.
• Unofficial grey‑market quotes hovered around Rs 38–39, implying an indicative listing price near Rs 142, or roughly 38% above the Rs 103 upper band.
• The Rs 1,900 crore issue comprises a Rs 472 crore fresh issue and a Rs 1,428 crore OFS, priced at Rs 98–103 per share with a lot size of 145 shares.
• The bidding window closes on Sept 12, with allotment slated for Sept 15 and listing on the BSE and NSE scheduled for Sept 17.
• Two other mainboard offers this week also drew strong interest, with Dev Accelerator booked around 9x overall and Shringar House of Mangalsutra near 3.9x, though QIB participation there remained light.