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UNO Social Club Debuts at Palms Casino Resort This Weekend

Mattel will extend the invite-only gaming experience from Las Vegas to bar pop-ups in five U.S. cities starting in August.

Left to right, a family plays a game of UNO at a Summer Camp on Wednesday, June 11, 2025.

Overview

  • The inaugural UNO Social Club runs July 18–20 at Palms Casino Resort in Las Vegas exclusively for winners of a TikTok contest.
  • Themed suites include multiple UNO game tables stocked with new extensions, signature décor and a personal dealer, with no real-money wagering.
  • Mattel and Palms clarified that entry is limited and that the event won’t involve gambling, countering viral rumors of casino-floor betting.
  • Contest entrants submitted creative TikTok videos using the UNO Reverse Card filter and #UNOSocialClub #MattelContest hashtags for a chance to attend.
  • Following the Las Vegas launch, Mattel plans pop-up UNO Social Club venues in bars across Los Angeles, New York City, Chicago, Atlanta and Austin in August.