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Universal Unveils Complete 2025 Halloween Horror Nights Merchandise Lineup

Franchise-themed apparel and collectibles, including the U.S. debut of HamiKuma, will become available at Universal Studios Hollywood on August 22, followed by Universal Orlando on August 26.

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Overview

  • Universal’s full merchandise lineup includes franchise-driven apparel and keepsakes for Terrifier, the Jason Universe, Five Nights at Freddy’s, Fallout and WWE’s The Horrors of the Wyatt Sicks.
  • The original kowa-kawa character HamiKuma will arrive in the U.S. for the first time with themed popcorn buckets, plush headwear and more.
  • Offerings include a limited-edition acrylic house sign, puzzle art and a broad range of apparel and accessories such as bomber jackets, hockey jerseys, shot glasses and hats.
  • Universal Studios Hollywood will begin the retail roll-out on August 22 and Universal Orlando will follow on August 26 with themed pop-up stores and Tribute Store activations.
  • Early September releases will extend the merchandise launch to Universal Studios Japan and Singapore ahead of Halloween Horror Nights events running through November.