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Universal Music Group Acquires Majority Stake in Mavin Global

The acquisition of the Nigerian Afrobeats label aims to expand its global reach and nurture new talent.

  • Universal Music Group has acquired a majority stake in Mavin Global, one of Africa's leading independent record labels.
  • The deal, subject to regulatory approval, is expected to close by September 2024.
  • Mavin, founded by Don Jazzy in 2012, has been instrumental in the global rise of Afrobeats, with artists like Rema and Ayra Starr.
  • The acquisition includes plans for an artist academy and an executive leadership program to foster new talent in the African music industry.
  • Mavin will retain autonomy over its strategy and future artist development, continuing under the leadership of Don Jazzy and COO Tega Oghenejobo.
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