Overview
- The University of North Carolina announced all season and single-game tickets for the 2025 football campaign were sold out at Kenan Stadium, the earliest sellout in program history.
- The sellout caps accelerated season-ticket demand after UNC secured six-time Super Bowl champion Bill Belichick under a five-year, $50 million contract worth $10 million per year.
- Belichick’s staff has overhauled the roster with 70 new players—40 via the NCAA transfer portal and 30 traditional recruits—to shift toward a pro-style system.
- The Hall of Fame coach will make his college head-coaching debut on Monday, September 1, in a Monday night opener against TCU on ESPN.
- The surge in ticket sales signals institutional commitment to football after the university parted ways with longtime coach Mack Brown following six straight bowl appearances and a Fenway Bowl defeat.