Overview

• The new biography draws on interviews with more than 220 sources to paint an unvarnished portrait of Gwyneth Paltrow behind the Goop brand.
• Paltrow is reported to have privately called Brad Pitt “dumber than a sack of s**t” and broke off her friendship with Madonna over what she described as toxic behavior.
• Sources say Paltrow told makeup artist Kevyn Aucoin she enjoyed Ben Affleck’s “tea-bagging,” offering a glimpse of her less-guarded side.
• Goop’s controversial products, from jade eggs to coffee enema kits, exemplify its role in promoting pseudoscience and prompted a $145,000 FTC fine for misleading advertising.
• As Paltrow considers selling Goop in the coming years, the book reignites debate over the influence of celebrity-driven wellness on public trust in science.