Overview
- The poll of 2,000 UK adults reports that 43% of those with savings put money away monthly and 16% do so weekly.
- As little as £1–£30 triggers a thrill for about a third of savers, with £30 often enough to create the feeling.
- Respondents cite future planning (64%) and building an emergency fund (57%) as leading motivations for saving.
- Nearly half consider financial wellness as important as physical or mental health, with habits like no-spend days and cancelling unused subscriptions gaining traction.
- Gen Z stands out in the data, with 64% seeking to build a saving habit and a third saving little and often, while most report greater satisfaction when finally buying big-ticket items.