Overview

• Major UK retailers from Tesco and Sainsbury’s to Lidl and Asda are spotlighting ready-made picnic snacks this summer, with offerings across budget deals and premium ‘finest’ or ‘Taste the Difference’ lines.
• Marks & Spencer’s revamped ‘picky bits’ range features both classic items like pork pies and new options under a three-for-£8 promotion.
• The Buffalo Chicken Dip impressed reviewers with a super-creamy texture and generous chicken chunks balanced by a subtle smoked-spice kick.
• Dinky Honey & Mustard Sausages were singled out as elevating the humble cocktail sausage through a well-balanced sweet-and-tangy glaze.
• Competitors are pushing specialty items such as Tesco Finest Cheese & Onion Muffins and Sainsbury’s crustless quiche as value and premium strategies intensify.