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UK Summer Dresses Sell Out After Marks & Spencer Restores Online Service

Customers have championed this season’s dresses for their comfort and versatility despite some reports of fit issues.

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Overview

  • Marks & Spencer’s online service resumed on June 9 following a cyber attack that halted orders from April 25 to June 9
  • Popular M&S summer styles, including a £39.50 cotton-blend boho midi and £39.50 linen-rich mini shift dress, quickly sold out upon restocking
  • Boden reports strong sales of its Sofia Trim Jersey Midi Dress, which shoppers praise for its flattering fit, comfort and six available patterns
  • Next’s summer launches—from its trending pink puff-sleeve midi to the £24 Twist T-shirt dress—have created buzz on social media and sold rapidly
  • Shoppers across retailers highlight the versatility of dresses for casual or formal wear but note occasional waist and length fitting issues