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UK Platforms Race to Integrate Age Checks Ahead of Online Safety Enforcement

Mandatory age checks take effect on July 25, prompting operators and regulators to contend with data privacy risks alongside technical loopholes.

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banned to under 18 symbol, a Pornhub logo, and a page on Pornhub with the image of the allegorical figure of Liberty "Marianne" from Eugene Delacroix's 1830 painting "Liberty Leading the People"
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Overview

  • Enforcement kicks in on July 25, requiring all online services offering adult, self-harm, or violent content to verify age before granting access.
  • Reddit, Bluesky, and PornHub have accelerated rollouts of third-party age verification tools in preparation for the deadline.
  • Ofcom’s seven approved verification methods cover document scans, biometric checks, financial and network data, and email-based estimation.
  • Privacy specialists caution that centralized collection of sensitive data could normalize mass surveillance and heighten breach risks.
  • Ofcom concedes that VPN use remains a significant loophole for underage users seeking to bypass age checks.