Overview
- The Office for Product Safety and Standards published safety notice PSD 2510-0007 directing retailers and distributors to pull specified batches immediately.
- The withdrawal covers Mitchum 48‑hour 100ml roll‑ons across women’s and men’s fragrances, made in South Africa and sold in the UK, Ireland and South Africa.
- Consumers who experience irritation are advised to stop using affected batches and to avoid other antiperspirants until symptoms ease.
- Affected customers are eligible for refunds and compensation, with Mitchum providing support channels to confirm batch codes and process claims.
- Mitchum states the product formula did not change and says updated labels reflect fragrance‑allergen disclosure rules, noting most on‑shelf stock is unaffected.