UK Government Urges YouTube to Prioritize Educational Content for Children

Culture Secretary Lisa Nandy calls on video-sharing platforms to improve access to high-quality, age-appropriate programming for young audiences.

Lisa Nandy, UK Culture Secretary, has written to platforms like YouTube and TikTok, urging them to promote high-quality, educational content for children.
Baroness Floella Benjamin, a former children's TV presenter, warned that the decline of children's television and reliance on unregulated online content could harm young audiences' wellbeing.
Nandy highlighted that while UK-produced children's content is of high quality, many children are turning to less curated online platforms, often missing out on this programming.
Statistics show a significant decline in traditional TV viewership among children, with many now favoring online platforms starting as young as age four.
The government is exploring collaborative approaches with tech companies but may consider regulatory measures if voluntary efforts fail to improve content accessibility.