Overview
- UK video game spending hit £5.4bn in 2025, up 7.4% year on year for the strongest growth since 2020, according to ERA.
- Mobile games revenue rose 8.8% to £1.88bn and accounted for 35.5% of total UK games revenue.
- Digital game sales generated £5.0bn, up 8% year on year, while boxed sales slipped to £318.8m, roughly 5% of the market.
- EA Sports FC 26 was the UK’s best‑selling game of 2025, with more than 1.97 million units sold across physical and digital.
- Total UK digital entertainment revenue grew 7.1% to £13.3bn as ad‑supported streaming plans overtook ad‑free tiers, reaching 26 million UK subscribers and about £1.38bn in streaming ad spend.