Overview
- Peter Mandelson said he has made a "big pitch" for Britain to host the NFL’s first Super Bowl outside the United States and wants it announced during his ambassadorship.
- Roger Goodell has signaled openness to an international Super Bowl as part of an expansion plan aimed at $25 billion in revenue, with seven regular-season games scheduled overseas in 2025.
- Media consultants told Front Office Sports that a London Super Bowl could anchor a multibillion-dollar international rights package likely to draw bids from major broadcasters and tech platforms.
- Holding the game in the U.K. would require addressing a five-hour time difference and could shift the traditional U.S. kickoff to the afternoon, while potentially moving economic benefits away from U.S. host cities.
- The league has not committed to a relocation, with Super Bowls awarded through 2028, and early fan reactions include sharp pushback over tradition, travel and scheduling.