Overview
- The Feel House is open to the public from Oct. 24–28 at 412 West 14th Street in the Meatpacking District across three floors.
- Harlem artist Ferg curated the experience, integrating his artwork from stairwell murals to limited-edition tote designs.
- Visitors can personalize UGGs at stations by Original Rose and MetaGirl Studio, with embellishments and laser engraving offered without purchase.
- The space features a Heritage Room, archives, café elements, retail, an “UGGified” photobooth, and complimentary treats from Hani’s.
- A Thursday preview drew Sarah Jessica Parker, Elsa Hosk, Stefon Diggs, Lil Yachty, and others as the UGG × Sacai FW25 collection took center stage.