Overview

• The UFC has finalized a seven-year, $7.7 billion U.S. media-rights agreement with Paramount Skydance to stream every numbered card and Fight Night on Paramount+ from January 2026.
• The deal ends the UFC’s routine pay-per-view model in the U.S. and allows for occasional one-off PPV events at Dana White’s discretion.
• UFC President Dana White has confirmed Joe Rogan will remain the promotion’s lead commentator as the organization transitions to the Paramount+ era.
• Prominent figures such as Joe Rogan, Henry Cejudo and Georges St-Pierre have highlighted the agreement’s potential to drive subscriber growth and broaden MMA’s audience.
• Fighters and commentators have called for clarity on new compensation structures after the UFC promised larger performance bonuses without disclosing detailed payout formulas.