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2w ago

UFC and Paramount Seal $7.7 Billion Streaming Deal as Fighter Pay Formula Languishes

Subscription-based access will replace the PPV model in January 2026 with details on compensating fighters’ lost revenue still under negotiation.

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Stephen Lew-Imagn Images
Apr 13, 2024; Las Vegas, Nevada, USA; UFC president Dana White in attendance during UFC 300 at T-Mobile Arena. Mandatory Credit: Mark J. Rebilas-Imagn Images
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Overview

  • The seven-year, $7.7 billion contract averages $1.1 billion per year and grants Paramount+ exclusive U.S. streaming rights for 43 UFC events annually, with select marquee cards simulcast on CBS.
  • UFC president Dana White has pledged a significant increase in performance bonuses as an immediate remedy but has yet to finalize figures or mechanisms to offset PPV-point earnings.
  • Prominent fighters and industry commentators warn that champions who relied on PPV revenue shares could lose substantial income without clear individual compensation terms.
  • Fans will benefit from a low-cost subscription in lieu of $80 pay-per-view fees and will gain access to more than 350 hours of live UFC content each year.
  • Observers point to conflicting statements about the end of PPV and the possibility of future one-off pay events, fueling uncertainty as the promotion prepares for its January rollout.