Particle.news

Download on the App Store

UC3 Opens 2027–33 UEFA Club Rights Tender With Global First-Pick Package

Invitations go out on Oct. 13, with the new model seeking about €5 billion a year by courting global streamers through redesigned packages.

Overview

  • UC3, the UEFAEuropean Football Clubs joint venture, confirmed the first tender for 2027–33 media rights will be issued on Oct. 13 with Relevent handling sales.
  • The offering includes a proposed “global first pick” granting one provider the top choice of a Champions League match each round to stream across multiple territories.
  • Netflix has been sounded out and is reported to be preparing a bid, with Disney, Amazon and DAZN also viewed as potential contenders.
  • Rights for the five biggest European markets—UK, France, Germany, Italy and Spain—will be tendered together for the first time, enabling multi-country bids.
  • A fully worldwide pick is constrained until at least 2030 due to CBS’s U.S. deal, and reports note possible caps on repeat selections of the same club and concerns over added consumer costs.