Particle.news

Download on the App Store

Ubisoft Shifts to Genre-Focused Creative Houses After Q1 Booking Shortfall

The group will complete the shift to autonomous genre units by year-end to sharpen focus following a weaker Rainbow Six Siege performance.

Image
UbiSoft Entertainment logo is seen at the Paris Games Week (PGW), a trade fair for video games in Paris, France, October 27, 2024. REUTERS/Sarah Meyssonnier/File photo
Ubisoft is behind the popular 'Assassin's Creed' series of video games

Overview

  • Ubisoft reported first-quarter net bookings of €281.6 million, missing its €310 million target and marking a 2.9% year-on-year decline.
  • The company cited underperformance of Rainbow Six Siege and a partnership delay to the second quarter as the main reasons for the booking miss.
  • It unveiled a reorganization into autonomous Creative Houses by game genre, starting with a Tencent-backed unit overseeing Assassin’s Creed, Far Cry and Rainbow Six.
  • Ubisoft reiterated its full-year guidance and projected approximately €450 million in net bookings for the second quarter.
  • The overhaul forms part of a broader turnaround plan after a €159 million net loss and more than 2,000 job cuts in fiscal 2024-25.