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Ubisoft Faces Backlash Over Assassin's Creed Shadows Voice Contest

Fans and voice actors criticize the unpaid opportunity, raising concerns about exploitation and AI training.

Assassin's Creed Shadows Trailer
assassin’s creed shadows contest

Overview

  • Ubisoft's contest invites fans to voice NPCs in Assassin's Creed Shadows via TikTok submissions.
  • Participants will not be paid, leading to accusations of exploiting free labor.
  • Professional voice actors have expressed concerns over the ethical implications of the contest.
  • Critics worry that fan submissions might be used to train AI, potentially replacing human voice actors.
  • Despite the backlash, some fans see it as a unique opportunity to engage with the franchise.