Overview
- Yves Guillemot confirmed that Star Wars Outlaws fell short of Ubisoft’s internal sales targets since its launch in August 2024.
- He said the game debuted when the Star Wars franchise was in “choppy waters” after several TV series experienced declining viewership and cancellations.
- Guillemot acknowledged that launch-day bugs and missing polish undermined early word-of-mouth and required rapid post-release patches.
- Softer-than-expected sales of Outlaws contributed to Ubisoft’s share price sliding to its lowest level in a decade.
- Ubisoft is deploying further updates for current platforms and preparing an enhanced edition for the upcoming Switch 2 to boost long-term engagement.