Ubisoft and Tencent Explore New Venture to Reorganize Key Assets

The Guillemot family and Tencent are reportedly in talks to create a new entity housing select Ubisoft properties to stabilize the publisher’s declining value.

Tencent and Ubisoft's Guillemot family are considering forming a new venture to house select Ubisoft assets, according to Bloomberg sources.
The potential deal could give Tencent greater control over some Ubisoft franchises while allowing the Guillemot family to retain overall control of the company.
Discussions are ongoing, with no final decisions made, and Ubisoft is currently evaluating which assets could be included in the new entity.
The move comes as Ubisoft faces financial challenges, including a significant drop in share value and underperforming game releases in 2024.
The release of Assassin’s Creed Shadows, seen as a critical project for Ubisoft’s future, has been delayed again to March 20, 2025.

South China Morning Post

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