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Uber Returns to Macau With Taxi-Only Service and Hong Kong Limousine Link

The rollout marks Uber’s first new Asian market in years.

Overview

  • Uber is relaunching in Macau through Uber Taxi, connecting riders only to licensed cabs as private-car services remain restricted under local law.
  • A cross-border limousine option to Hong Kong is available, with trips requiring booking at least 24 hours in advance.
  • The company has begun recruiting drivers in the city and is offering bonuses for early trips, with initial vehicle availability not disclosed.
  • Macau’s shrinking taxi fleet has prompted officials to plan consultations, with a formal legislative process on ride-hailing rules expected to start next year.
  • Investor reaction has been cautious, with shares showing a muted early lift before a later intraday decline during a broader market pullback.